As a wedding photographer, there are a lot of restrictions that you have to face due to the Covid protocol that the local government is strictly enforcing to minimise the risk of infection spreading. It does not matter whether you are one of the best wedding photographers in Udaipur or even a small local photographer starting his/her business, the overall impact of Covid is very harsh for everyone. In this article, we will share with you some tips regarding how you can cope with the situation as best as you can.
Know your numbers
Whether you are one of the top wedding photographers in Udaipur or a small amateur photographer starting his or her business, you must know your business in terms of numbers. This may include the PATs, cash flow statement, PBTs, and the operating cost of your business. You must try to keep all these numbers in net positive
Economise
As the revenue sources are drying up, you must focus on keeping your spending to a bare minimum. This is not the right time to buy a new camera, lens, or lighting equipment. Your business needs are quite different from your likes and you mustn’t mix both of them or you will face financial ruin. You should make a budget for those things that your business needs and you should spend your money accordingly.
Go online
As the owner of your business, you would have realised that marketing your photography business through the traditional method of word-of-mouth or advertising in the newspaper is no longer effective. This is the time you have to shift to the online platform. The online platform allows you to meet the clients face to face (through Skype, or Zoom), interact with your team regarding the book composition or editing of the photos. Always be on the lookout for new trends and try to adapt them to sustain your business during this phase so that when the Covid crisis is over you emerge stronger.
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